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  • Content & SEO: A Match Made in Heaven
    By : Alisha Khan
    Content & SEO: A Match Made in Heaven
    Business|Content Marketing|SEO|

    SEO or Search engine optimization is a complex, tricky and ever-changing concept. Every brand’s competitors are regularly fighting for that top spot on Google. So, what can be done to […]

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    November 18, 2021
  • Social Media Trends to look out for in 2022
    By : Arpita Sasank
    Social Media Trends to look out for in 2022
    Branding|Business|Social Media|

    It’s that time of year again when social media trends become a major concern for businesses to weave a handsome marketing strategy for good. Every social media team is constantly […]

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    November 18, 2021
  • True Signs of being a Good Leader – In Life!
    By : Sayan Roy
    True Signs of being a Good Leader – In Life!
    General|

    When you master the art of keeping calm, and learn to control your impulses — Congratulations! You’re halfway there. However, there’s a lot more to being a true Good Leader […]

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    October 12, 2021
  • Why Should You Consider A White Label SEO Reseller Partnership?
    By : Vinit Kumar
    Why Should You Consider A White Label SEO Reseller Partnership?
    SEO Outsourcing|

    How White Label SEO Reseller program works? Understand this with an example here. Imagine that you’re working with a client looking to expand their digital marketing efforts, probably for more […]

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    October 8, 2021
  • What is Automation in Ads and How it is Adding Value to Your Online Business?
    By : Subhadeep Bhattacharya
    What is Automation in Ads and How it is Adding Value to Your Online Business?
    Google Ads|

    Introduction: When was the last time you went to the Bank to get your monthly transactions updated? Or When was the last time you manually adjusted the brightness of your […]

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    September 28, 2021
  • 12 Successful Ways To Optimize Your Website For Voice Search SEO
    By : Vinit Kumar
    12 Successful Ways To Optimize Your Website For Voice Search SEO
    Business|SEO|SEO Outsourcing|

    Voice Search SEO is growing as the next sensation in the search engines and if you own a business, your website needs to be optimized for the same. Here are some steadfast ways for you to do so…

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    September 9, 2021
  • How to Write Powerful Meta Descriptions To Help Your Website Rank Better?
    By : Sonal Rawat
    How to Write Powerful Meta Descriptions To Help Your Website Rank Better?
    Uncategorized|

    It’s possible that meta descriptions can help your organic SEO rankings but it’s only possible if they’re well-written. A good meta description should entice users to click on your website […]

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    September 3, 2021
  • Budgeting 101: Tips To Switch From Offline To Online Marketing
    By : Sayan Roy
    Budgeting 101: Tips To Switch From Offline To Online Marketing
    Uncategorized|

    For several years, offline marketing was the only source of information in impact. However, in today’s era, businesses around the world thrive on Online Marketing. According to the newest research […]

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    September 1, 2021
  • The 3Cs of Content Marketing And Why Are They Important?
    By : Kanika Shrivastava
    The 3Cs of Content Marketing And Why Are They Important?
    Uncategorized|

    If you wish to grow your business with the help of Social media, you must know the importance of the three Cs of Content Marketing as it plays a vital […]

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    August 31, 2021
  • Why is Internal Linking An Important Aspect of SEO?
    By : Vinit Kumar
    Why is Internal Linking An Important Aspect of SEO?
    Uncategorized|

    Bloggers understands how crucial it is to entice both search engines and visitors when writing high-quality content. However, content alone is insufficient. Internal linking exists to help your SEO by […]

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    July 14, 2021
  • 5 Reasons Why PPC is Important For Your Business
    By : Sayan Roy
    5 Reasons Why PPC is Important For Your Business
    Branding|Business|Google Ads|

    You’d have possibly heard of PPC for the value it adds to businesses. PPC is trending jargon for a reason. We all know that unfettered digital marketing in today’s world […]

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    June 24, 2021
  • 3 common paid ads mistakes that you need to correct right now
    By : Sayan Roy
    3 common paid ads mistakes that you need to correct right now
    Branding|Business|Google Ads|gsuite|Websites|

    Google paid ads are not rocket science and just like anyone of us, even experienced digital marketers make blunders when it comes to these. Search engines like Google provide valuable […]

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    June 14, 2021
  • What Is An HTML A Tag, And Why Is It Important In SEO?
    By : Vinit Kumar
    What Is An HTML A Tag, And Why Is It Important In SEO?
    Business|SEO|Websites|

    HTML tag in concern to HTML A tag is used to format components of a webpage, such as text or graphics. HTML is an element of the backend code that […]

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    June 12, 2021
  • 9 Reasons Why SEO Optimized Content Is Good For Your Website Traffic
    By : Sonal Rawat
    9 Reasons Why SEO Optimized Content Is Good For Your Website Traffic
    Branding|Business|SEO|Websites|

    More authorized traffic means more leads, clients, and sales, all else being equal. But if the context is not on sufficing the requirement of effective SEO optimized content strategy, then […]

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    June 11, 2021
  • What Is Content Readability And Engagement?
    By : Sonal Rawat
    What Is Content Readability And Engagement?
    Branding|Business|SEO|Websites|

    When you improve your content readability, you improve your user’s behavior and their engagement on your website. Online readers don’t have the patience to work through long and complex content. […]

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    June 8, 2021
  • 9 Valuable Tips To Learn How To Up-Sell And Cross-Sell
    By : Sayan Roy
    9 Valuable Tips To Learn How To Up-Sell And Cross-Sell
    Branding|Business|

    You may or may not have heard of the up-sell and cross-sell marketing techniques to boost your product sales but amid several marketing methods, using auto-related products is one of […]

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    May 31, 2021
  • What Is SEO And Why Is It Important For Your Business?
    By : Vinit Kumar
    What Is SEO And Why Is It Important For Your Business?
    Business|SEO|Websites|

    In today’s digital era, consumer-driven businesses are just as scattered as the ways to reach out to them. Still, there is one digital marketing tactic suitable for all types of […]

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    May 28, 2021
  • 9 Essential Ways On How Blogs Can Benefit Your Online Business
    By : Sonal Rawat
    9 Essential Ways On How Blogs Can Benefit Your Online Business
    Branding|Business|General|Websites|

    Blogs can benefit your online business in ways known and unknown. They’re table turners that can change the dynamics of a website overnight and are essentially one of the utmost […]

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    May 25, 2021
  • Why Do You Need A Digital Marketing Agency For Your Business?
    By : Sayan Roy
    Why Do You Need A Digital Marketing Agency For Your Business?
    Branding|Business|Websites|

    The way marketing and advertising are done for businesses has changed drastically, and hiring a digital marketing agency for business was as alien a topic, as the existence of www […]

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    May 24, 2021
  • 7 Useful Ways To Drive Organic Traffic To Your Website
    By : Vinit Kumar
    7 Useful Ways To Drive Organic Traffic To Your Website
    Branding|Business|SEO|Websites|

    How to increase Organic Traffic for website? Do you have this question in your mind? There are several tried-and-true marketing strategies that can drive organic traffic to your website. High […]

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    May 21, 2021
  • Periodic Table Of SEO Ranking Factors: Chemistry Behind Search Engines
    By : Sonal Rawat
    Periodic Table Of SEO Ranking Factors: Chemistry Behind Search Engines
    Business|SEO|Websites|

    SEO ranking factors comprise many collective reasons behind the success of a website. Putting good and bad, old and new, constantly changing and evolving factors that affect the rankings of […]

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    May 17, 2021
  • 7 Reasons Why Regular SEO Is A Big Yes Over Periodic Optimization
    By : Vinit Kumar
    7 Reasons Why Regular SEO Is A Big Yes Over Periodic Optimization
    SEO|Websites|

    An attractive online business plan backs a solid SEO strategy, actions, best market practices, and technical knowledge. Therefore, if you’re amongst those who’re still confused over a tongue-in-cheek SEO plan […]

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    May 13, 2021
  • What Are Online Paid Ads And Why Are They Important?
    By : Sayan Roy
    What Are Online Paid Ads And Why Are They Important?
    Business|Google Ads|Websites|

    Paid advertising is a powerful strategy often used in digital marketing that typically has a cost. In order to make your content strike the right audience, online paid ads can […]

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    May 12, 2021
  • 7 Fundamental Factors To Consider When Marketing A New Product
    By : Kanika Shrivastava
    7 Fundamental Factors To Consider When Marketing A New Product
    Branding|

    Starting your own business can turn out to be one of the most fruitful and fulfilling decisions of your life, but at the same time, marketing strategy and building a […]

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    May 8, 2021
  • 6 New Year’s Resolutions in 2021 for Small Business Owners
    By : Mayuri Saksena
    6 New Year’s Resolutions in 2021 for Small Business Owners
    Business|

    It’s been rough waters and a turbulent state-of-affairs for small business owners and entrepreneurs in 2020. As this twister of a year leaves us, 2021 is laden with high expectations. […]

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    January 12, 2021
  • 12 Interesting Ways to Enhance Marketing Strategies in January 2021
    By : Mayuri Saksena
    12 Interesting Ways to Enhance Marketing Strategies in January 2021
    Business|

    With a massive sigh of relief, we bid 2020 farewell. It is December, the last and best time of the year. Christmas bells are ringing, the holiday season is on, […]

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    January 5, 2021
  • How to Target Your Potential Customers Online and Drive Conversions?
    By : Sayan Roy
    How to Target Your Potential Customers Online and Drive Conversions?
    Business|

    Everything a business does online, from publishing regular blog posts to investing in PPC (Google Ads) is to maximise conversions. But, if you don’t define who your audience is, your […]

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    October 30, 2020
  • How To Choose The Right Digital Marketing Agency For Your Business?
    By : Sonal Rawat
    How To Choose The Right Digital Marketing Agency For Your Business?
    Business|

    So, you’ve decided that it’s high time that your business had an online presence. Now, you need to choose the right Digital Marketing Agency who’ll deliver results and are not […]

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    October 23, 2020
  • Is Digital Marketing Really Worth It for Small Businesses?
    By : Vinit Kumar
    Is Digital Marketing Really Worth It for Small Businesses?
    Business|

    If you’ve been putting off investing in Digital Marketing because you feel it won’t help your small business, think again. For a long time, only large companies and corporations were […]

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    October 23, 2020
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